Partner, PR &
Mint is the Integrated Research Design Lead, and the Communications Strategist of Syn and Strat. She augments social media analytics with social science research methodologies to surface the narratives behind numbers, and to develop targeted communications strategies and messaging. She has headed national and regional campaigns in political communications, issues and crisis management, public affairs, and advocacy, while at a globally-affiliated crisis management firm based in the Philippines. She graduated with honors from the Ateneo de Manila University with a degree in political science and a minor in English literature.
Partner, Social Media Analyst
With seventeen years of experience as a digital marketing strategist, CX Roque has worked with international tech startups, national public affairs campaigns, and national election campaigns. A published writer in digital marketing and analytics, CX's work has been published on The Content Strategist, CNN Money, and NYTimes.com. They specialize in digital marketing analytics, social listening, and content strategy and creation.
With a background in ethnographic research, Marky is a qualitative researcher interested in blending broad social analysis with in-depth qualitative insight. His research interests include political anthropology, anthropology of the bureaucracy, sustainable development, and discourses on human rights. He is currently finishing his master’s degree in anthropology from East China Normal University and he completed his bachelor’s degree in political science at University of the Philippines – Diliman.
Senior Marketing Associate
Maricar is a communication practitioner knowledgeable in public relations, graphic design, digital communication, photography, and content writing. Her skillset includes SEO implementation, logistics, and client management. With an eye for detail, she has assisted companies in elevating their brand identity, spearheaded, and designed digital outputs for various social media platforms. She completed her bachelor's degree in Organizational Communication at De La Salle University - Manila.